Data & Analytics

Wells Lamont Corp. faces several key challenges in demand planning and forecasting: a high percentage of new items in its product line every year, significant promotional activity, substantial SKU changes in customer programs each season, and a heavy reliance on business intelligence from sales, marketing and customer data for its forecasting.

Perry Ellis International Inc. (PEI) signs a multi-year agreement with the Miami Dolphins and Dolphins Stadium to promote the companys brands at games.