Business Intelligence (BI)

CPG companies pursuing digital strategies to improve or increase their top-line or bottom-line are finding that product (or raw materials) information management and the distribution / sharing of the information is crucial to the success of their strategy.

Network-based supplier system will synchronize product catalogs, enable electronic invoicing and facilitate a fully automated purchasing cycle.

Consumer packaged goods (CPG) companies are under pressure. The complexity of their businesses has grown, with greater regulation and the pressures of globalization. At the same time, they must reduce cost and become more competitive or otherwise they might quickly become takeover targets.

While supply chain leaders will stand up at conference after conference and brag about how they saved money, improved inventory and driven improvements in customer service, we find that nine out of 10 supply chains are stuck at the intersection of inventory turns and operating margin. So, did these supply chain leaders deliberately lie in their presentations? No, we don't think so. Why the gap?

To avoid common category management challenges, such as lost sales and bloated inventory, here are five ways brand owners can arm retailers with the next generation of space and assortment planning capabilities and insights.

Shell was the first oil and gas company to recognize that it could sense demand much like a pure-play consumer products company, creating daily forecasts that reflect current market conditions by using demand signals.

The company is a provider of next-generation promotion optimization software for retailers and consumer goods companies such as Unilever and BIC.

The performance tool combines real-time sales data with Quris in-store conditions data to enable managers to analyze and oversee their in-store promotions.