Forecasting

The concept of delivering superior customer service has been around for hundreds of years.

Making better use of retail data to reduce cycle times and inventory

How to drive value from integration, forecasting and new product development

Supply chain execution software has re-entered the investment spotlight as supply chain partners face heightened pressures.

The supply chain is a critical and influential component of your overall business strategy -- typically impacting 75 percent of operating results.

Even though the growth of supply chain software has cooled significantly since the hey day of the explosive growth seen in 2000, there is still a huge opportunity for vendors to adjust offerings to better suit the needs of clients, according to a 2004 AMR Research report.

At 135-years-old, the Campbell Soup Company brings in nearly $7 billion in annual sales and touts more than 20 market-leading brands from a diverse product portfolio, which includes everything from the familiar red and white cans to Pepperidge Farm bakery to Godiva chocolate.

In an effort to get closer to its customers, optimize its supply chain and become a low-cost supplier, Diageo North America tapped into a collaborative planning, forecasting and replenishment (CPFR) program with its distributors.