Customer Experience

The executive once served as Gap, Inc.'s EVP and CMO where he was responsible for leading marketing strategy, retail store design, store experience and all consumer communication.

These are the first stores in 2012 to unveil the new strategy, which is based on customer feedback and continues to position the company for future success.

Walmart is giving physical DVD/Blu-ray collections across the country a second life by turning them into digital movies.

Since implementing the solution from Akamai, Dolce&Gabbana's web site performance has improved nearly six times globally on average.

Magic happened on March 6, 1912 when two decoratively embossed chocolate-flavored biscuits met up with a rich crme filling: OREO was born! In honor of this milestone, the infamous cookie brand is helping fans worldwide to celebrate, introducing a brand new Oreo and launching a new integrated ad campaign.

Guess?, Inc. announces two important appointments to its senior management team: Chet Kuchinad as Chief People Officer and Amber Tarshis as Senior Vice President, Marketing.

A new survey reveals that the use of social and mobile channels are increasingly helping consumer goods companies become more comfortable with the direct-to-consumer selling model. In fact, the number of companies selling products directly to consumers isexpected to increase from 24 percent to 41 percent over the next 12 months.

PFSweb was selected to provide multiple direct-to-consumer services for the Columbia and Sorel sites.