The newly reimagined Path to Purchase Expo has announced another game-changing feature to its experience: a co-located Consumer Goods Sales & Marketing Summit.
EnsembleIQ next month will unite two of its well-known industry events next month when the 16th annual Consumer Goods Sales & Marketing Summit will be staged alongside the 28th annual Path to Purchase Expo.
The suite enables manufacturers, retailers and other businesses to integrate critical data, business networks and supply chain processes while capitalizing on the benefits of technologies.
Path to Purchase IQ looks at emerging technologies that offer unique solutions to consumer goods companies seeking to transform their organizations. This week: Lab141 and its "made4me" fit technology.
The digital native, hair color brand is planning to franchise and aggressively expand its brick-and-mortar Madison Reed Color Bars under a new joint venture with Ann Arbor, MI-based consulting firm Franworth.
