Procter & Gamble deemed Super Bowl XL as the perfect venue for the debut of its multi-million dollar advertising campaign for Gillette's revolutionary wet shaving systems for men.
RFID pioneer Kimberly-Clark Corporation selects the Alien ALR-9800 Enterprise RFID Reader as part of its logistics program to comply with retail industry mandates.
Nestle USA partners with Tom Zosel Associates (TZA), the provider of cost-cutting solutions for distribution environments, to design a distribution best practices program.
Johnson & Johnson recognized the importance of Radio Frequency Identification (RFID) and implemented a governing structure around RFID across the entire organization.
Texas Instruments Incorporated (TI) is now tagging 100 percent of its calculator products shipped to Wal-Mart with RFID tags based on the Gen 2 EPC specification.