Food

It's no secret that Kraft Foods is a leader in creating new consumer experiences in the digital world. Yet, until now, Kraft Foods has rarely talked about its process for bringing new ideas to life. In this exclusive interview, Kraft Foods takes us behind-the-scenes of its Digital Innovations group.

Having successfully executed its transformation plan, and 18 months into the Cadbury integration, the company has built a global snacking platform and a North American grocery business that now differ in their future strategic priorities, growth profiles and operational focus. So whats the logical thing to do? Spin off of the North American grocery business.

A new solution helps the premier gelato maker select a new packaging design expected to improve its appeal to customers.

A procurement solution is expected to help AdvancePierre Foods reduce costs and accelerate savings opportunities from its recent merger with Advance Food Company and Advance Brands and the acquisition of Barber Foods.

Buddig has already gone live with Kroger and will continue the roll-out of Datalliance VMI with other key retail partners.

Campbell's new business strategy will focus on expansion of the company's category platforms in its three core categories of simple meals, baked snacks and healthy beverages.

Nestl marked another milestone in its commitment to environmental sustainability by achieving zero waste to landfill at its Kit Kat and Aero confectionery factory in the United Kingdom.

New and existing locations, totaling about 500 stores, will provide access to fresh and healthy food in more than 700 food deserts and will serve approximately 1.3 million people living in these areas.