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  • 10 Predictions for Brand-Oriented Manufacturers

    What will 2012 hold for Brand-Oriented Value Chain manufacturing supply chain organizations? How about intelligent innovation, Big Data dilemmas and social business, to name a few? Find out what other expectations IDC Manufacturing Insights has for consumer goods manufacturers in areas like supply chain, PLM, operations technology, IT, and more.

  • 2012 Readers' Choice: Consulting

    The Top 10 providers of strategic and tactical consulting services to the consumer goods industries.

  • PepsiCo Names 3 Brands to Billion-Dollar Status

    PepsiCo announces that Diet Mountain Dew, Brisk and Starbucks ready-to-drink beverages have each grown to more than $1 billion in annual retail sales, expanding PepsiCo's portfolio of billion-dollar brands to 22.

  • Driscoll's Builds Stronger Brand Equity

    Driscolls wanted to create a stronger connection between its berries and consumers. To help engage consumers on a more personal level, Driscolls created a traceability program called Follow Us To The Farm, which is accessible via the www.driscsolls.com web site.

  • Private Label: Collaborate, Not Confront

    Can CPG manufacturers and retailers with private-label ranges collaborate in their efforts to attract the same consumer? Counterintuitive though that proposition may appear, the real question is can they afford not to?

  • Giant Eagle Offers Market District

    When first introduced in 2006, Market District stores delivered a new world of food to Pittsburgh.

  • PepsiCo, Ocean Spray Form Strategic Alliance

    The Latin America alliance between PepsiCo and Ocean Spray includes key countries in the Caribbean, Central America and South America and has a term of 20 years.

  • Kraft Positions Company for Successful Spinoff

    Key decisions include realigning the U.S. Sales organization, consolidating U.S. management centers and streamlining the corporate and business unit organizations.
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