Having successfully executed its transformation plan, and 18 months into the Cadbury integration, the company has built a global snacking platform and a North American grocery business that now differ in their future strategic priorities, growth profiles and operational focus. So whats the logical thing to do? Spin off of the North American grocery business.
Campbell's new business strategy will focus on expansion of the company's category platforms in its three core categories of simple meals, baked snacks and healthy beverages.
2010 marked the third consecutive year that chief executives of the 500 biggest companies in the United States took a reduction in total compensation. By comparison, this year's Forbes.com list of The Worlds Billionaires broke records in size (1,210 billionaires) and total net worth ($4.5 trillion). Find out which food and beverage billionaires topped this list.
The new President for Kraft Foods Europe began his career with the company in 1992 and has progressed through a number of marketing, strategy and general management roles.
The investment reflects Campbell's efforts to further increase the rate of innovation across its Baking and Snacking portfolio, the company's second-largest reporting segment, which includes both its Pepperidge Farm unit and Arnott's in Asia Pacific.
John P. Bilbrey has more than 30 years of global consumer packaged goods experience at companies like Mission Foods, Danone Waters of North America and Procter & Gamble.
