Manufacturer

The Get Crackin' ad campaign, first launched in September 2007, has quickly become a barometer for social and internet trends.

Supply chain challenges inherent in the seasonal and promotion-driven nature of its business prompted Butterball LLC to dramatically transform its foundational approach to forecasting and inventory management.

Jif reveals new Jif Whips Peanut Butter Spreads and Jif Almond and Cashew Butters.

The new Pepsi MAX ad features Barry Sanders, legendary pro football hall of famer.

Get details behind the company's 2020 Strategy, which focuses on delivering long-term, profitable growth through the year 2020 and is an evolution of the company's recently completed Centennial Strategy.

Over the past year, P&G has met or exceeded its key financial commitments. The company returned $12.5 billion in cash to shareowners, but A.G. Lafley thinks that the company can do better: We have taken a hard look at what we need to do and how we need to change to perform better."

Just three months after its iconic treats officially returned, Hostess is bringing back more varieties of its beloved snack cakes.

Newell Rubbermaid announces a significant step in making bigger, more strategic, global investments behind its brands with the consolidation of scores of local agencies worldwide into one lead creative partner and one lead media-buying partner.