Who will sell consumer product five years from now? And where? The decline of shopping malls, the rise of online shopping and changing consumer habits require consumer goods manufacturers to rethink their approach to moving goods.
This pitch-pilot-partner process dramatically accelerates its speed to market enabling Unilever to pioneer new technologies much more effectively and efficiently.
The acquired business will become part of the Home Solutions segment with Contigo and Avex joining the company's Rubbermaid, Calphalon, Goody and Levolor brands.