CPG

New research reveals that consumer products manufacturers need to work on leveraging consumer insights, with only 43 percent indicating their ability is better than satisfactory. Read on for more of the survey's findings.

The new solution is expected to support the physical distribution of its North American operations.

The Campbell Soup Company's wellness advancement includes several innovations planned for the 2010 soup season.

By Kathryn Gramling, Global VP of Corporate Marketing, CAS

The acquisition is expected to strengthen Lifeway's presence in the growing market for probiotic dairy products.

Yoplait is taking the initiative to change its dairy sourcing strategy to provide consumers with the option to choose a category-leading yogurt with milk produced by cows not treated with rBST.

Four times a year, Kashi will incentivize consumers to participate in the RecycleBank program by offering coupons for a variety of Kashi foods.

A new vendor managed inventory solution will support a strategic business initiative expected to improve customer service levels.