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CPG

  • Supply Chain Leaders vs. Laggards

    Supply chain processes are now three decades old. They are maturing. The understanding of supply chain excellence is evolving. But, substantial progress on costs and inventory management has only happened in the high-tech and electronics industry.For everyone else, progress has stalled. Find out why the CPG and food industries are at a supply chain plateau.

  • Lance Celebrates 100 Years

    The brand is celebrating its 100th anniversary in 2013 with product launches and improvements, social media giveaways and a promise to continue giving consumers "more of what they love."

  • Atkins Nutritionals Names CEO from Dean Foods

    The former Dean Foods executive has joined Atkins Nutritionals as president CEO with 25 years of experience at companies including Gillette, Coke and P&G.

  • Mondelez Brand Marketing Caters to Kids

    Developed by Droga5 New York, the launch of the MADE CO. initiative also coincides with a series of television commercials created by the agency for the brand's newest snack, HONEY MAID GRAHAMFULS Filled Crackers.

  • H.J. Heinz Agrees to Be Acquired

    Understanding the need to preserve Heinzs values, heritage and community connections, Berkshire Hathaway and 3G Capital have pledged to maintain Pittsburgh as its global headquarters, and to fulfill and continue its philanthropic support of community initiatives and related investments.

  • P&G Initiates Strategic BI Partnership

    The consumer goods giant is partnering with a start-up technology company that specializes in intelligent business alerts and pre-packaged analytical applications.

  • Vision Chain Changes Name to Orchestro

    Orchestro the company formerly known as Vision Chain announces new leadership and an aggressive expansion of product development, operational and customer support, sales and marketing.

  • 50,000 Consumers Name Products of the Year

    Fifty thousand consumers nationwide chose 27 consumer packaged goods brands to receive the 2013 Product of the Year award. For manufacturers of the winning products, the award is a powerful marketing message proven to increase retail distribution and sales by an average of 10 percent to 15 percent. Get the list of winners here.
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