Shares of General Mills Inc. climbed to the highest level since June 2010 thanks to speculation that the maker of Cheerios and Progresso may be acquired by Nestle SA.
In 2010, marketers distributed 332 billion CPG coupons, the largest single-year distribution quantity ever recorded in the United States. A new report sheds light on distribution and redemption trends.
The nation's largest distributor for Anheuser-Busch has deployed an Internet-based solution to better track its promotional signs processing and production.