Fresh Express Delivers Crisp and Accurate Store Orders
Fresh Express, the No. 1 producer of value-added salads in North America , forms an agreement with Market6 Inc. designed to improve the quality and accuracy of store orders. Fresh Express will engage Market6's store-level demand forecast application with select produce retailers throughout North America . "During an extensive evaluation, the Market6 order forecast for Fresh Express products has substantially improved sales and reduced out of stocks," says Dan Wasser, global director of category management and consumer insights for Fresh Express. "Through better monitoring of store inventories and accurately predicting anticipated demand, we can even better deliver our promise of providing consumers with the freshest products available."