Ellen Tracy, a brand known for its comfortable and conservatively styled apparel and footwear, will be implementing Jesta I.S.' Vision Suite for both its retail and wholesale businesses.
New media offers both marketing challenges and opportunities. Consumer goods companies are notoriously late adopters, but as successes are increasingly realized, manufacturers are coming around.
The Eight O'Clock coffee company integrates SmartForecasts within its ERP system using Microsoft's SQL Server database to streamline and increase forecasting performance.