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DemandTec to Acquire Connect3 Systems

DemandTec Inc., a provider of on-demand optimization solutions for retailers and consumer products manufacturers, signs a definitive agreement to acquire privately-held Connect3 Systems Inc., a provider of advertising, merchandising and promotions software in an all-cash transaction. The transaction has been approved by DemandTec's board of directors, is subject to customary closing conditions, and is expected to close during DemandTec's fiscal quarter ending February 28, 2009.

Dan Fishback, president and CEO of DemandTec believes that this is a step toward fulfilling the company's vision of retailer and manufacturer collaboration.

The Connect3 modules will be incorporated into DemandTec End-to-End Promotion Management, DemandTec's comprehensive software-as-a-service solution for managing the complex promotion process, including internal and external collaboration, planning, optimization, execution and measurement. More details will be announced following closing of the transaction.
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