Case Study

One of the key challenges Church & Dwight looked to solve involved phantom inventory — products that incorrectly appeared in the company's inventory system when it wasn't actually on store shelves.

While the impact of GLP-1 medications on appetites has alarm bells ringing for some CPGs, many others view it as an opportunity to bite into.

Chosen Foods is reducing its food waste, bringing it close to zero, and creating a more agile, data-driven supply chain.

Colgate-Palmolive detailed how it’s having success in using artificial intelligence and predictive analytics to bring new product scents to shelves.

Ben & Jerry’s investments in digital asset management are paying off after a recent packaging rebrand.

A few years post-investment, the home decor company has cut the length of its sales cycle to help more than double annual sales.

Ghirardelli Chocolate Company is strengthening its e-commerce strategy and taking the next steps to increase product creative and marketing effectiveness through a new conversion optimizer app.

Brown-Forman, which includes such brands as Jack Daniel’s, Woodford Reserve, Old Forester, and Diplomático in its portfolio, is thinking more strategically about how it wins on the digital shelf.