Editorial Advisory Board ForumAre Mergers Good or Bad for the Consumer Goods Industry? The Pulse -- December 2004Heineken is taking its promotions to a more responsible level by including a message on all Heineken brand bottles and cans worldwide that invites consumers to visit a newly developed responsible consumption Web site. Supply Chain: Under One Roof VF Corp. nears its goal of creating a unified supply chain management infrastructure. The 25 Most Influential: June 2003 The 25 Most Influential Consumer goods executives that Make a Difference. Collaboration Drives Growth To get a sense of just how much the supply-chain planning market has changed during the past year, you only have to look at the top of the 2003 Best of Breed rankings. First Previous 4 5 6