The candidate worked at companies such as Procter & Gamble and Pet Incorporated, and was voted by Advertising Age as one of the Top 100 Advertising People in 1991.
With a strong PLM foundation, adidas is able to ensure product availability in the correct size, color and high quality as well as provide game-changing technical innovation.
The acquisition of Ole Henriksen is aligned with LVMH strategies, which include identifying brands with strong, long-term potential and helping them to capitalize on it.
