Kellanova

In addition to driving loyalty, The Kellogg Company is now able to make data-driven marketing decisions regarding national promotions, retail-specific offers and brand promotions.

This comprehensive line offers Pockets, Full Adhesive Notes, Flags, Tabs, Notes, Dispensers and Writing Tools in unique new dispensers and product pairings designed for a mobile lifestyle.

Kellogg reveals new products in frozen food segment with innovations from Special K, Eggo and MorningStar Farms.

New product launches continue the momentum generated by other recent new breakfast products, including Krave cereal, which was the most successful cereal launch in the category in the last 20 years.

Understanding that consumers rely heavily on mobile applications and web sites to get the right information about its products, Kellogg Company ensures that there is a "single version of product truth" internally as well as externally.

Last week, CGT published a report that names retailers' 10 favorite suppliers. This week, we're turning the tables to bring you a list of the the Top 10 power retailers, ranked by their manufacturing partners. Walmart still reigns, but the gap is narrowing, showing how significantly retailing is changing.

Retailers again ranked P&G Best of the Best although Unilever made up significant ground on its major rival across a number of individual measures and made the biggest gains. Find out which other suppliers are finding favor with America's top retailers.

The donation includes a $250,000 cash contribution from Kellogg's Corporate Citizenship Fund to the American Red Cross and $250,000 in food to Feeding America.