Companies cannot afford to cut back on innovation, especially in this economy. In fact, bringing new products to market may be the only way to survive and grow. Find out how leading-edge brands, like Reebok, have embraced PLM to drive operational efficiency, enable faster innovation and improve product quality to gain a competitive edge.
On Jan. 26, 2009, Pfizer and Wyeth entered into a definitive merger agreement valued at approximately $68 billion. Analysts from AMR Research and Argus Research companies discuss the details of the possible transaction.
A CG company that continues to innovate without pause -- while its competitors curtail product development -- has the best chance for growth in recessed times. CGT asked the experts to share best practices for staying innovative in this economy (or any for that matter).
As the New Year approaches, consumer goods executives everywhere are resolving to better manage their company's time, resources and money in a downed economy. Here, CGT Research Advisory Board members offer five more valuable tips guaranteed to help your company stick to its New Year's resolutions and outlive this recession.
Historically, the consumer goods industry has been positioned to stay afloat in hard financial times. But this time around, it's different as a number of peer companies fall victim to the troubled economy. Here, CGT's Research Advisory Board members offer survival tips on how to make the most out of a bad situation and, hopefully, come out of this recession on top.
Lora Cecere, VP, consumer products, AMR Research, and Pieter Schoehuijs, VP and CIO for Church & Dwight Co. Inc., highlight key findings from the 2008 Tech Trends research report, published in partnership with CGT.
