CGT Online -- October 2007

10/1/2007
Visit www.consumergoods.com to take advantage and register for interactive Web seminars, thought-leadership whitepapers, weekly news briefs and networking events.
 
webCONNECTIONseries
 
Downstream Data: Benefits Beyond Sales and Marketing
Downstream data is being leveraged by visionary companies outside of the traditional confines of sales and marketing - whether it be point-of-sale data, transactional data or even RFID data and loyalty card data. Please join Consumer Goods Technology; Tony van der Hoek, director, Strategy & Business Solutions, The Coca-Cola Company; and Lora Cecere, research director, Consumer Products, AMR Research, at 2:00 p.m. ET on November 13 for a comprehensive online web seminar titled, "Downstream Data: Benefits Beyond Sales & Marketing". Together, they will explore how Coca-Cola and other consumer goods companies are implementing strategies to ensure that these critical demand insights are integrated into multiple disciplines, including sales, marketing, product innovation, supply chain and operations.
 
Visit consumergoods.webex.com for more information and to register.
 
INDUSTRY WHITEPAPERS
  • Enabling Process Change with Consistent, Accurate Data throughout the Enterprise
  • Harnessing New Product Innovation's Power to Build Brands and Drive Organic Growth
  • Building an Integrated Marketing Platform: Leveraging IT to Drive Marketing ROI
 
www.consumergoods.com/whitepapers
 
CUSTOM RESEARCH
  • RFID in 2007
  • Awash in Data
  • Demand Signal Repositories
  • Room for Improvement: Taking stock of account planning capabilities
  • Exploring New Sources of Consumer Data
  • Getting to a Billion or More
 
 
www.consumergoods.com/research_reports
 
ARCHIVED WEB SEMINARS
  • Closing the Loop: Gaining Value from Modern RFID
  • Showcase on CG Technology Trends
 
 
www.consumergoods.webex.com
 
CGT INSIDE NEWS
Sign up online to receive updates on the most buzz-worthy news affecting the consumer goods industry each week. Plus, read our Vantage Point articles for thought-leadership surrounding top-of-mind industry trends and best practices.
 
www.consumergoods.com/subscribe
 
VISIT OUR ARCHIVES
Visit our archives to read cover stories on Procter & Gamble, Kimberly-Clark and Campbell Soup. Plus catch up on industry trends around RFID, Product Management, Supply and Demand Chain, Collaboration, Data Sync and more.
 
www.consumergoods.com/archives
 
NEXT MONTH:
 
The Consumer Goods Registry
Helping to define the leaders in the consumer goods industry, this annual issue provides rankings by 2006 annual revenue of the Top 100 consumer goods companies. Our rankings are then broken down by major vertical markets such as Food, Beverage, Consumer Packaged Goods, Footwear and Apparel, Health & Beauty Aids, Pharmaceuticals, Housewares and Appliances, and more. Also in November, CGT, RIS News and IDC Research present results from the 2007 Shared Strategy Study, a report that examines the degree of collaboration between manufacturers and retailers. It digs deeply into the state of manufacturer and retailer collaboration by analyzing the areas where firms work together, the technologies that they use to support collaboration, and the benefits and challenges of relying more and more on trading partners.
 
 
webCONNECTIONseries
 
Hot button industry topics. Business solutions. One hour. At your desktop.
 
UPCOMING EVENTS:
 
Downstream Data: Benefits beyond Sales and Marketing
Tuesday, November 13, 2007 / 2:00 PM ET - 3:00 PM ET
 
SPEAKERS:
Lora Cecere, Research Director, Consumer Products, AMR Research Tony van der Hoek, Director, Strategy & Business Solutions, The Coca-Cola Company
 
Downstream data, whether it be Point-of-Sale, transactional data, or RFID or loyalty card data, is being leveraged by visionary companies outside of the traditional confines of sales and marketing.
 
Please join Consumer Goods Technology and Tony van der Hoek, Director, Strategy & Business Solutions, The Coca-Cola Company, for a comprehensive online discussion as we explore how Coca-Cola is implementing strategies to ensure that these critical demand insights are integrated into multiple disciplines, including sales, marketing, product innovation, supply chain, and operations. Register today!
 
Sponsored by: SAP
 
 
Closing the Loop: Gaining Value from Modern RFID
Wednesday, November 28, 2007 / 2:00 PM ET - 3:00 PM ET
 
SPEAKERS:
Mike Liard, Research Director, RFID & Contactless, ABI Research Roberta Teran, Associate Director-Supply Chain Innovation, Procter & Gamble
 
Today's ever-evolving value chain can cause consumer goods manufacturers to struggle with tracking materials and assets and meet the visibility and tracking requirements of their customers.
 
Once clunky, expensive and with a limited array of solution providers, modern RFID has progressed as prices have dropped, reliability and ease-of-integration has improved, and projects are driven by real-business value.
 
Join CGT and a panel of industry experts for an online discussion around using RFID as a part of your business strategy, including an RFID thought leader who will share successes with the initiative.
 
Sponsored by: Microsoft
 
 
ARCHIVED EVENTS:
 
Showcase on CG Technology Trends
 
HEAR FROM:
 
Lora Cecere, Research Director, Consumer Products, AMR Research Larry Kumor, VP, Enterprise Applications, The Scotts Company Greg Tadych, Director of Information Technology Services, Consumer Product Supply, Kimberly-Clark
 
Technology is a key component to empowering the vision and needs of an organization, and propelling that vision into action. Demand data, innovation, trade promotion, and data synchronization are just some of the timely technology-driven initiatives in today's challenging consumer goods industry.
 
Join CGT for this one-hour virtual roundtable discussion, featuring AMR's Lora Cecere and two leading CG executives, who will focus on recent research and provide insight on topics such as:
 
  • Retail Trends, including RFID and Data Synchronization
  • General IT Trends and Governance
  • Customer Management/TPM Manufacturing Operations
  • Supply Chain Management
  • Innovation and Product Lifecycle Management
  • Downstream Data/Demand Signal Repository
 
Sponsored by: Hewlett-Packard
 
 
DANONE Case Study: Improving Production Efficiencies and Service Levels through Integrated Planning and Scheduling
 
HEAR FROM:
 
Krzysztof Kaziow, Project Manager, SAP APO PP/DS, Danone; Kimberly Knickle, Program Director, IT Strategies, Manufacturing Insights, IDC
 
High levels of service and operational efficiency can only be achieved through excellence in integrated planning and detailed scheduling. A committed SAP shop, Group DANONE, one of the world leaders in the food & beverage industry, is extending SAP APO PP/DS with ILOG's analytic application, Plant PowerOps. DANONE has provided its planners with a decision support tool able to plan and schedule both intermediate product and finished goods production; as well as to optimize production plans, balancing multiple goals.
 
In this presentation you will learn how DANONE has achieved the following results at its first implementation pilot site:
 
  • Enabled as-needed, high-quality planning and re-scheduling instead of manual weekly planning with mixed scheduling quality
  • Produced optimized schedules in minutes rather than days
  • Improved planner efficiency with meaningful simulation and detailed operational & financial KPIs
  • Minimized production costs and increased overall operational
  • Facilitated collaboration by manufacturing and supply chain teams to find the best balance between inventory levels and operational efficiency
 
Sponsored by: ILOG
 
TO REGISTER OR VIEW THE ARCHIVES, LOG ON TO: CONSUMERGOODS.WEBEX.COM.
 
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