President and CEO Stéphane de La Faverie said the appointments recognize the deep digital transformation underpinning the company’s next phase of growth.
This is part of P&G's expansion plans for its health care segment as it aims to meet growing consumer interest in self-care, prevention and personalized wellness.
The new approach scales shared services, strengthens the company's content studio, and uses technology to improve marketing quality, ensure consistency and speed up efforts.