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Research Topic

  • Are Millennials Worth the Effort?

    Even though many recent headlines about millennials carry a negative tone, as this generation matures, its no secret that their impact as both consumers and employees is being strongly felt, particularly by traditional consumer goods organizations.
  • Nestle, Samsung Collaborate

    Nestle and Samsung announce a research collaboration to explore the potential of nutrition science and digital sensor technologies to provide new insights into healthy living.
  • Snyder's of Hanover Pretzels Goes Peanut-Free

    The transition to a peanut-free facility makes products safe for kids with peanut allergies and schools with peanut restrictions.
  • Clorox, L'Oreal Top Supply Chains to Admire List

    The "Supply Chain Metrics That Matter" report, based on analysis of financial balance sheet and income statement data within household products and beauty industries, is put together to better understand the state of household products and beauty supply chains, and to determine which companies supply chains did the best on the delivery of a portfolio of metrics over the last decade.
    loreal
  • Research Shows Product Placement, Pricing Key to Sales

    Marketers who analyze how supermarket shoppers navigate a category and make the necessary pricing and merchandising changes could see increased conversion rates. 

  • Merck Revamps Customer Collaboration Centers

    Formerly known as biomanufacturing science training centers, the new M Lab Collaboration Centers provide a simulated manufacturing environment for experiments, troubleshooting and problem solving.
  • Chobani, P&G, Coty Among 'Breakthrough Innovation' Leaders

    Eighteen brands met Nielsen's requirements for distinctiveness, relevance and endurance to earn the 2016 U.S. Nielsen Breakthrough Innovation Award. Here is this year's roster of winners.
  • IDC Provides Framework for Integrated Supply Chain Execution Strategy

    IDC Manufacturing Insights' new maturity model guides organizations in their journey to achieve leading class supply chain execution.
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