Research Topic

The customer relationship management (CRM) boom, once marked by multi-million dollar technology acquisitions, is over, and in 2003, CG companies shifted the spotlight from CRM solutions to CRM-related functions.

Consumer goods firms rate the top tech vendors

New regulations spur CRM movement

The value of research isn't in aggre-gation of data, it's in analysis.

Consumer Goods Technology presents the WHO'S WHO LIST of the industry's larget players

In these trying economic times, CIOs must put on their accounting caps in order to create a meaningful business case that justifies their technology purchases.

Mastering the art of category management

Milnot and Multifoods Gain Transparency with TFM