CG Firms Reveal RFID Adoption PlansCompliance remains king, but study finds that other benefits are beginning to prompt RFID adoption. P&G, Avon, Kraft and More Talk InnovationExecutives from leading consumer goods firms unite to discuss and share best practices forcultivating innovation through people, process and technology. Quaker Offers New Fiber Options New products expected to provide 40 percent of the fiber daily value and deliver heart and digestive health benefits. The State of Advanced Business Planning CGT research reveals use patterns, challenges and benefits for advanced business planning in the consumer goods industry. Coca-Cola Named Best Global Brand in 2008 Despite a challenged economy, Coca-Cola and other consumer goods brands make a good showing on an annual list of The Best Global Brands. Mountain Dew Consumers Create Latest Flavor More than a quarter of a million consumers voted for Mountain Dew Voltage to become the brand's next flavor line extension. Cheryl Perkins of Innovationedge on the Meaning of Innovation Cheryl Perkins, founder and president of Innovationedge, assesses how current trends are shining new light on the meaning of innovation. Mobile Marketing Influences Consumers Through Incentives While most consumers initially respond to mobile phone marketing in a negative manner, an ABI Research study shows that those who offer incentives are more likely to succeed. Manufacturers Address Safety Concerns Twenty leading food companies and retailers reject certain ingredients in their food products despite FDA approval. CPG Category Sales Vary by Channel In a time when financial hardship is fueling channel migration, IRI research reveals where specific category sales thrive and where they lag. First Previous 141 142 143 144 145 Next Last
