Lowe's Scales Marketplace as Video Connects Digital Discovery to StoresLowe’s is increasingly bullish on its Marketplace e-commerce platform as a major growth engine, while expanding investments in video and visualization have the potential to bring those digital gains into the store. SharkNinja Elevates Flywheel Strategy to Harness Influencers as Growth EnginesPre-seeding social media influencers with early products is seen as key to DTC growth.
