About Face Even though the modern-day facelift is a last-ditch effort in the never-ending quest to remain youthful, the principles behind the facelift make perfect sense. Collaboration: Opening the Lines of CommunicationAcosta embarks on a massive CRM project to bolster partner relationships Cover Story: The Key to Success Heinz unlocks the secret to Project Keystone, the company's comprehensive trade funds strategy. On the fast track Cutter & Buck sees explosive growth through a shift in business strategy In-Depth Analysis Welch's hits the Web to track promotion performance Hitting the Sweet Spot Imperial Sugar engineers a turnaround with IT at the core. Plus the10 commandments of ERP deployment. Double Vision International Multifoods integrates concurrent enterprise solutions Learning a New Trade Trade promotion turns into a top IT initiative Source of Inspiration CG firms tap outsourcing and consulting to address changing biz environment A Change of Plans The customer relationship management (CRM) boom, once marked by multi-million dollar technology acquisitions, is over, and in 2003, CG companies shifted the spotlight from CRM solutions to CRM-related functions. First Previous 866 867 868 869 870 Next Last
