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Strategy

  • Nestle to Reduce Sugar Content in Cereals

    Whole grain will be the main ingredient in all the new breakfast cereal recipes, which will be available by the end of 2015.

  • Kimberly-Clark Joins SWIFT Network

    The global brands company is now able to standardize its operational processes worldwide, including payments, confirmations, trade initiation, securities and more.

  • Nestle Automates With DSD and SFA Solutions

    The German subsidiary eliminates its paper system and automates its 320 delivery routes, while the Japan subsidiary equips 270 sales representatives with a mobile solution.

  • Land O'Lakes Launches Cooking Innovation

    Available since Oct. 1 in dairy aisles, the product will be supported by a major integrated marketing campaign in January, including national advertising, public relations, consumer promotions and digital.
  • Clorox Rolls Out Smart Logistics

    The Clorox Company is optimizing its logistics processes by investing in innovative technology, which is a key component to achieving its Centennial Strategy.
  • PepsiCo Leverages Category Management Tool

    Combining syndicate and retailer data integration, ToolBox Advantage will be PepsiCo's main reporting platform.
  • Kimberly-Clark Makes Sense of Demand

    When store supplies for Kimberly-Clark's retail partners are out of synch with production forecasts, it can have a very real impact on the $20.8 billion personal care products giant's sales. So, the company invested in data analytics software to provide far more visibility into real-time demand trends.
  • Amway Builds Botanical Plant

    The Quincy, Wash. facility will process botanicals from the company's nearby Trout Lake Farm operations, the largest certified organic herb farm in North America.
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