Godiva wanted a social media agency that had experience in the food and hospitality industry to help it establish a reputable social presence in the UK.
BLACK+DECKER will launch new products and marketing campaigns to modernize the brand, as well as engage with its customers through a strong home-living experience.
Earlier in his career, the candidate held general management, marketing and sale roles across Asia with global companies such as Coca-Cola, Colgate-Palmolive, Duracell and Nestl.
The new entity will allow Coty to consolidate the distribution of its products and ensure a cohesive marketing strategy throughout the United Arab Emirates.