Finance & Capital Management

The global brand marketing and business development executive from Coca-Cola will now drive the brewer's international growth strategy.

Deliveringunmatched customer service is critical to remaining the beverage distributor ofchoice. With that philosophy in mind, Charmer Sunbelt Group recentlytransitioned its customer service operations to a national center.

In today's tough economic environment, consumer product companies are increasingly looking for operating efficiencies to offset shrinking margins. Now more than ever, the CMO is expected to do more with less.

In a time when ROI is perhaps more important than ever, CG companies must ensure that every dollar spent is on target to deliver results. Sony Electronics recently embarked on a marketing resource management project to achieve better visibility and transparency into marketing activities.

Get abehind-the-scenes look into the topics and trends covered at this year's event.Plus, our esteemed speakers answer your top-of-mind questions in videointerviews.

Michael Polk is credited with accelerating growth and profitability by improving efficiencies and encouraging the flow of ideas and product innovations across borders.

AuthorAdam Hartung shares an excerpt from his new book, which aims to help leaderscreate evergreen organizations that produce above-average returns.

The combination creates a leader in both the frozen and shelf stable business segments.