The acquisition of Ole Henriksen is aligned with LVMH strategies, which include identifying brands with strong, long-term potential and helping them to capitalize on it.
When times are tough, it is no surprise to find consumers opting for less-expensive products in order to save money. Equally unsurprising, lower-income households are more likely to trade down, but one group breaks the mold Spanish-dominant Hispanics.
After its acquisition by Roll International, FIJI Water's finance and accounting group found that standard reporting tools did not support easy consolidation of financial statements. Here's how it solved the problem.
Nestle deploys a scalable solution that will enable a much larger percentage of its customers to realize the advantages of electronic invoicing and payment.
The resulting companies will have distinct growth strategies within their respective core markets. Plus, the Board of Directors names a new Chairman and CEO to lead the spin off.
The New Year is here and with overall economic growth predicted to be less than 4 percent, lean marketing budgets will continue to be the trend for consumer goods marketers.
