Artificial Intelligence

Nestlé is reorganizing its operating structure and streamlining its executive board.

Nestlé and General Mills have launched upgrades for the generative AI assistant serving their Cereal Partners Worldwide (CPW) joint venture.

Last September, the company hired Deepak Bhatia to oversee the company’s global tech strategy, focusing on digital capabilities and IT architecture. A year in, Bhatia shares details about how the role shapes new optimizations and efficiencies across talent, data, and operations, creating a culture of digital innovation.

Kellanova is doubling down on employee upskilling for artificial intelligence.

PepsiCo-owned Gatorade is bolstering personalization through generative AI design capabilities for its squeeze bottles.

e.l.f. Beauty chief digital officer Ekta Chopra shares details about the company's efforts in consistently capturing Gen Z and Gen Alpha interest through bold and striking marketing activations that resonate.

We’re excited to share key highlights from the Consumer Goods Sales & Marketing Summit, along with links to our expanded coverage.

Understanding how to leverage consumer data effectively, and how to accurately measure success, will be crucial for maximizing sales and marketing strategies. See what the experts have to say.