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  • World Kitchen Acquires Snapware

    The ad emphasizes the company's commitment to disclosing the ingredients in its products. Snapware specializes in storage and organization solutions for the home and kitchen.
  • Amstel Light Launches Mobile Marketing Campaign

    Using JAGTAG's mobile 2D barcodes, Amstel Light fans can enter contests and learn more about its upcoming event.
  • Newcastle "Walks the Dog"

    A clever excuse indeed, a marketing campaign presents "Walking the Dog" as the perfect ploy for catching up with friends to have a Newcastle Brown Ale.
  • Wal-Mart Launches Major Food Initiative

    This program builds on the success of the First Lady's "Let's Move" campaign to make healthy choices more convenient and affordable for families and is consistent with Wal-Mart's commitment to lead on social issues that matter to its customers.
  • Pilgrim's Pride Launches New Web Site

    The new website (www.pilgrims.com) is the latest phase of Pilgrim's ongoing rebranding campaign.
  • Carlsberg Signs Accenture Contract for BSP

    The services will support Carlsbergs future growth through the introduction of common business processes and an enhanced ability to share best practices across its European operations.
  • The Silver Lining in Cloud Computing: Kevin Tigges, Microsoft

    Winning at the shelf is all about ensuring consumers can quickly find their brands at just the right time and price. Winning is also about leveraging the right technologies to make that happen. The time and price are ideal right now for Cloud Computing. Kevin Tigges, Microsofts U.S. consumer goods industry solutions director, discusses with CGT why this new technology is gaining momentum.
  • 2011 Readers' Choice: Consulting

    The top 10 providers of strategic and tactical consulting services to the consumer goods industries.
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