Infographic: The Future of Retail Brings CGs New Data Opportunities
2/24/2021
While there are many trends impacting in-store behavior, retail sales aren't going away any time soon. In fact, 87% of retail sales still have an in-store component despite social distancing mandates brought on by the global COVID-19 pandemic.
However, collecting and analyzing the right shopper behavior data can be a challenge, but those CG companies that can tap into new data sources and stay a step ahead, will be able to connect the consumer journey online to store shelves. Download this infographic to find out how.