In the spirit of trying something new, two members of the CGT/RIS Executive Council sat down to discuss three of today’s most pressing issues in consumer goods and retail today — and they attempted to do it in 10 minutes.
We checked in with Guy Yehiav, general manager of Zebra Analytics and a member of the CGT/RIS Executive Council, to get his perspective on the promise of AI in retail and consumer goods, as well as some of the ways companies are leveraging prescriptive analytics right now.
Surabhi Pokhriyal, worldwide director, head of global digital commerce at Colgate-Palmolive and a member of the CGT/RIS Executive Council, sat down to talk about today’s digital commerce trends with CGT and RIS News senior editor Lisa Johnston.
While it’s unclear how much of the pandemic-prompted digital disruption has staying power, it’s safe to say consumers have gotten a taste of the potential of tech-enabled convenience, and they like what they see.
As we exit the pandemic, we tapped into the power of the CGT/RIS Executive Council for a look at today’s new consumer, as well as insight into how both brands and retailers can transform them into loyal buyers through technology.
We chatted with Widdowson, who’s a member of the CGT/RIS Executive Council, about retail’s shifting landscape, the power of collaboration, and the challenges that come with operating within a living, breathing — and ever-changing — supply chain.
Over a year into the COVID pandemic, it’s clear that shopping behaviors have shifted dramatically. Digitally influenced sales continue to increase, and digital sales overall have been boosted due to the shift to online shopping.