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Empower a Seamless Shopping Experience from Start to Finish

6/25/2015
CPG manufacturers must deliver a flawless shopper experience to stay in the consumer’s favor, beginning online with product research and ending in the store at the point of purchase. Consistent and compelling product information at every touch point along the path-to-purchase is mission critical to streamline both consumer engagement (B2C) and retail execution (B2B) – guiding the consumer effortlessly toward a sale.
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