Custom Research: Trade Promotion Optimization

Press enter to search
Close search
Open Menu

Research

Custom Research: Trade Promotion Optimization
12/11/2015

Standard Definition May Facilitate Adoption

This month, <em>CGT</em> partners with AFS to understand how the industry defines TPO, what adoption looks like, and how initiatives are managed. We found a technology viewed as strategic with great potential but lagging in adoption, particularly at smaller companies.

Download now