The urgency of accurately forecasting consumer demand has been shoved into the spotlight by COVID-19, and both retailers and CPGs are powering through the pandemic with a renewed focus on intelligent analytics.
Implementing a short-term forecast is fundamental in understanding and predicting cha
Consumer products companies want to move forward, but in many cases, their strategies, priorities and actions are being viewed through a historical lens. Even in the best of times, that approach is flawed — and now, in response to COVID-19, it’s fatally flawed.
Coca-Cola is bringing contactless pouring to its Freestyle beverage machines.
Using any smartphone, consumers can choose and pour a drink from their phone by holding their camera up to a QR code on the machine’s display.
Over a period of just 45 days, the footwear retailer and manufacturer donated over 860,000 pairs of its Classic clogs to healthcare workers — a feat made even more impressive given its ideation-to-execution timeline of a mere five days.
Resilience — the ability to recover from setbacks quickly and react to changes nimbly — has come to define the COVID era. At EdgeVerve, we believe that resilient will be those enterprises who invest in a connected and cognitive supply chain. In this e-book, we show you how.
Just five short months ago, the consumer goods industry was focused on building a supply chain to support the omnichannel era, focusing on four key areas: demand planning, fulfillment, manufacturing, and last-mile delivery. However, since then the industry has been flipped on its head.