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AB InBev Expedites Global Enterprise Commerce to Keep Up with Demand

AB InBev selects VTEX to power global marketplace and POS functionality, facilitating contactless ordering and delivery in multiple markets across the globe.

Clorox Promotes Rendle to CEO as Sales Soar During Pandemic

Clorox president Linda Rendle has been elevated to CEO and will join the board of directors, taking the reins as the company navigates the challenges of meeting sky-high demand during the pandemic.

The urgency of accurately forecasting consumer demand has been shoved into the spotlight by COVID-19, and both retailers and CPGs are powering through the pandemic with a renewed focus on intelligent analytics. Implementing a short-term forecast is fundamental in understanding and predicting cha

In the age of coronavirus, AI models can not accurately generate predictions. And yet, they have also never been more critical for the success on the consumer product industry

It’s quite fitting that the winner of this year’s P&G Ventures Innovation Challenge is dedicated toward alleviating stress.

Coca-Cola is bringing contactless pouring to its Freestyle beverage machines. Using any smartphone, consumers can choose and pour a drink from their phone by holding their camera up to a QR code on the machine’s display.

Robotic Assistance Devices (RAD) has enhanced its autonomous security and property management devices with an advanced mask-detection feature.

The Harris Poll Essential 100 Ranking rates companies on their corporate response to the pandemic in four different categories.

General Mills is working with its retail partners to ensure its e-commerce business is running at full speed as it prepares for elevated demand to continue throughout the year.

Personalization can serve as a critical tool to help consumer goods brands tackle current challenges head on, and to be prepared for new changes in customer behavior.

The apparel brand and retailer has launched a B2B business for reusable face masks.

Innovative product development and distribution remain central to growing revenue in the grocery space but what does new product introduction entail today?

Mondelez International kicked virtual events up a notch with its Sweetest Prom Ever virtual prom party, a Chips Ahoy/Sour Patch Kids collaboration with DJ Steve Aoki.  

How should consumer goods and services companies approach getting their people back to work safely? Consider five things.

How can companies quickly roll out new procedures and safety standards across shifts and sites, validate that workers are executing them correctly, and be able to make further changes on a dime?

We will need leadership and direction to ensure that shuttered plants can reopen and those that have stayed open can navigate back to some sense of normalcy.

Over a period of just 45 days, the footwear retailer and manufacturer donated over 860,000 pairs of its Classic clogs to healthcare workers — a feat made even more impressive given its ideation-to-execution timeline of a mere five days.

Brands must remember that the key success factor isn’t media mix, but rather relevant and appropriate messaging paired with consumer needs and mindsets.

Add Impossible Foods to the list of consumer goods companies fast-tracking their DTC strategy as a result of COVID-19.

To help keep small retailers open in Latin America during the spread of COVID-19, AB InBev has developed a free online delivery platform so they can offer home delivery of essential consumer goods.

A look at the questions that may help companies recover faster from the COVID-19-fueled consumer-pantry-loading-on-steroids event.

In addition expanding its digital capabilities to accommodate the consumer shift to e-commerce, the company is also exploring third-party relationships to expand its manufacturing capacity.

Just five short months ago, the consumer goods industry was focused on building a supply chain to support the omnichannel era, focusing on four key areas: demand planning, fulfillment, manufacturing, and last-mile delivery. However, since then the industry has been flipped on its head.

We’ve hit the halfway mark for 2020 and so the CGT team decided it was a good time to take stock on what’s been resonating with our audience.

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