Scaling at Speed: How Colgate-Palmolive Uses AI to Globalize Product SuccessCompany leadership shared how it is using AI in a variety of ways, leaning on data clean rooms, digital twins and intelligent promotions to get products in front of consumers, no matter where they shop. Colgate-Palmolive Bets on Omnichannel Demand Generation Enabled by AIThe effort revamps the company's organization structure, de-siloing it from an e-commerce business in a brick-and-mortar business and turning it into a single, commercial, holistic organization.
