Author Profile

Press enter to search
Close search
Open Menu

Author Profile

Patrycja Malinowska

Associate Director - Content, Path to Purchase Institute

As associate director, Patrycja Malinowska guides and coordinates the Path to Purchase Institute's complete retail coverage. She is also the lead analyst for Walmart — a retailer that she has been following closely for her entire 9-plus years with P2PI — in addition to Amazon/Whole Foods and the pet channel.

Articles by this author

January 2020

Nestle’s Starbucks Coffee unwrapped a fun holiday program at Walmart incorporating augmented reality to spotlight a variety of seasonal SKUs ranging from ground coffee to K-cups and cookie straws.

December 2019

Walmart this year gave the month of September the new designation of “Best of Baby Month,” deploying a unifying signage package, heavy digital support and a first-ever car seat trade-in event.

Show More