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Decoding Consumer Insights: Leveraging Analytics for Enhanced Experiences and Business Growth
In this edited webinar transcript, RIS and Treasure Data touch on the results of the 2023 RIS and CGT report, 'The Analytics Advantage,’ using some stats and findings as a jumping-off point into a broader conversation about channeling data into creating exceptional customer experiences. -
How Heineken's Internal Data Platform Drives Consumer-Centric Decision Making
Learn how Heineken stood up an internally branded platform known as Knowledge & Insight Management that's designed to incorporate the best features of search engines, AI capabilities, and security for capturing and analyzing consumer data.