Strengthening Demand Planning for a Global Consumer Goods Conglomerate

For our client, a multi-billion-dollar global consumer goods company, timely sales data was critical for planning according to demand. Operating in over 60+ countries, with 20 million products sold daily in over 200 countries, data acquisition was challenging. Multiple, unorganized sources of data, varying data formats, inconsistency & questionable data quality, added to the problem.

This had a direct impact on:

Sales efficiency - Partner relationships - Partner productivity

Download our case study to know how EdgeVerve’s TradeEdge Market Connect, streamlined their data acquisition, improved data quality, and time to insights, and achieved a 5X growth in just 5 years.