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Salesforce Consumer Goods Cloud

09/16/2019 -
The product enables consumer goods companies to drive revenue growth and maximize ROI through improved retail execution capabilities.

10/01/2019 -
More than ever, brands must continually keep up with technology to stay close to consumers.

10/01/2019 -
Tools of Engagement: The best way to make ‘personal’ connections is often through technology.

07/07/2020 -
The apparel brand and retailer has launched a B2B business for reusable face masks.

05/06/2020 -
This annual look at the top women in retail tech salutes the female technologists blazing new trails and redefining what industry heroes look like.

04/10/2020 -
How Consumer Goods Cloud Drives Agility Across Retail Execution View On Demand! 95% of fast moving consumer goods products are sold in traditional retail channels.

02/21/2020 -
For an agent of such a mild fruit, Avocados From Mexico has muscled its way into a solid reputation as a marketing disruptor.

07/28/2020 -
While the goal of retail execution is to deliver the perfect store - or right product, at the right price, at the right time and location, etc. - there are many roadblocks that can hinder that last-mile success.

12/01/2019 -
A comparison chart of top vendors helping consumer goods companies develop the systems, tools, processes, assets and best practices they need to excel in the e-commerce arena.

09/19/2019 -
Assembled thought leaders will aid the Path to Purchase Institute’s public outreach.

06/16/2020 -
Over a period of just 45 days, the footwear retailer and manufacturer donated over 860,000 pairs of its Classic clogs to healthcare workers — a feat made even more impressive given its ideation-to-execution timeline of a mere five days.

10/01/2019 -
Analytics is impacting the bottom line for brands and agencies alike.

10/01/2019 -
AI-driven tools help CPGs get a clearer picture of retail realities,

09/01/2019 -
As chief digital officer, Dadlani is helping Mars move faster to better solve the evolving needs of consumers and customers.
Retail Execution 2019

11/01/2019 -
A comparison chart of 23 companies providing solutions for executing and monitoring in-store sales and marketing activity.