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12/17/2018 -
Solutions from CPGToolBox are expected to help the toy maker transform the way its trade contracts and promotional spending are planned, managed and analyzed with retail partners around the world.  

06/19/2018 -
Target is tying in to the June 22 theatrical release of Universal Pictures' Jurassic World: Fallen Kingdom by stocking exclusive licensed merchandise from Mattel, Funko and Kraft Heinz Co.'s Jell-O. 

06/25/2018 -
Walmart is tying in to Universal Studios' June 22 theatrical release of Jurassic World: Fallen Kingdom in several ways.

06/24/2019 -
Target is tying in to the excitement surrounding the June 21 theatrical release of Walt Disney Co.'s Toy Story 4 by stocking exclusive licensed merchandise, staging an in-store scavenger hunt, and running a promotion incentivizing Mattel toy purchases.

06/01/2019 -
Mattel’s Barbie is staging major retailtainment events in Walmart’s parking lots as one account-specific piece of a global marketing campaign celebrating the brand’s anniversary and incorporating its purpose of inspiring the limitless potential in all girls.

03/18/2019 -
Meijer is touting month-long "birthday deals" on Mattel's Barbie SKUs as one of several retailers tying in to the doll's national 60th anniversary celebration.

06/18/2019 -
Amazon is quietly testing a new physical retail concept in which it merchandises rotating curated themed collections.

11/09/2018 -
Aldi wine Advent calendars rolled out to select stores Wednesday, selling out in minutes across multiple locations and hitting ebay.com the same day for exorbitant prices.

07/27/2018 -
​​​​​​​Dinosaurs ruled the world of retail this summer as the June 22 theatrical release of Universal Studios’ “Jurassic World: Fallen Kingdom” inspired a variety of promotions across retail channels.

04/08/2019 -
Walmart is partnering with Mattel to host another “Hot Wheels Legends Tour,” a traveling car show in search of a custom car worthy of becoming immortalized as a Hot Wheels die-cast toy.

06/01/2019 -
Rise’s editors found that while Amazon’s brick-and-mortar locations are aggressively leveraging product reviews, other retailers and brands seem to be only dabbling with the tactic in stores.

12/01/2019 -
Walmart this year gave the month of September the new designation of “Best of Baby Month,” deploying a unifying signage package, heavy digital support and a first-ever car seat trade-in event.

02/22/2019 -
A short list of addi onal solu on providers that nearly made the Readers’ Choice lists and are delivering unique value to the industry.
Who's Who in Digital Shopper Marketing

05/14/2018 -
Our sixth annual report recognizes more than 170 brand and retail executives who are making notable contributions in the area of digital shopper marketing.
Retail Execution 2019

11/01/2019 -
A comparison chart of 23 companies providing solutions for executing and monitoring in-store sales and marketing activity.

02/22/2019 -
CGT presents a comparison chart of solution providers on the forefront of developing tools that help consumer goods companies improve their trade promotion planning and execution. Plus, a roundtable of industry experts provides thought leadership for companies navigating this critical business need.
Deb Monahan

10/01/2019 -
This elite group of more than 175 marketers shares the common goal of understanding what motivates shoppers so their CPG brands and retailers can deliver better solutions more efficiently.
Tom Ward image

11/13/2018 -
Our report recognizes more than 250 brand and retail executives who are making notable contributions in the area of e-commerce.

09/14/2018 -
Despite a vast array of methodologies and a wide variety of job titles, this elite group of nearly 200 marketers shares the common goal of understanding what motivates shoppers so their CPG brands and retailers can deliver better solutions more efficiently.

04/02/2018 -
Here is the full list of Shop! Outstanding Merchandising Achievement (OMA) Awards competition winners, announced at GlobalShop on March 28 in Chicago.
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