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01/23/2019 -
Procter & Gamble and its Secret deodorant launched a powerful social campaign that takes on the issue of equal pay for men and women. The “I’d Rather Get Paid” campaign leverages nearly 20 celebrities and the Ladies Get Paid and The Wing organizations.

07/16/2018 -
How do you succeed in a marketplace where the rules of engagement – increasingly empowered consumers, an evolving retailer landscape and a new batch of more-nimble competitors – keep changing dramatically?

07/20/2018 -
How do you succeed in a marketplace where the rules of engagement – increasingly empowered consumers, an evolving retailer landscape and a new batch of more-nimble competitors – keep changing dramatically? At the risk of sounding trite, I think “innovation” is the clear answer.

06/22/2018 -
The Retail Technology Innovation Index identifies innovative companies that are successfully advancing retailer businesses.

07/02/2018 -
Highlights from the agenda of the 15th annual Consumer Goods Sales & Marketing Summit

08/15/2018 -
The full digital edition of CGT's August 2018 issue is available here. The table of contents can be found below. How do you succeed in a marketplace where the rules of engagement with consumers, retailers and more-nimble new competitors have changed dramatically?

08/21/2018 -
Forward-thinking companies must consider the entire supply chain ecosystem to optimize the overall customer experience, report says.
Kroger logo

10/15/2018 -
Kroger Co. will operate a 2,500-square-foot innovation lab within the University of Cincinnati’s newly opened 1819 Innovation Hub.

07/16/2018 -
An Executive’s Guide to new trends, consumer behavior, retail disruption, innovation, technology and the rapidly changing landscape of the industry.

07/15/2018 -
An Executive’s Guide to new trends, consumer behavior, retail disruption, innovation, technology and the rapidly changing landscape of the industry.

09/11/2018 -
Merging the retail and e-commerce functions is one way the classic jeans brand is seeking to refit the company for growth.

07/30/2018 -
The retailing giant is partnering with Microsoft to accelerate its digital transformation to empower associates and improve the shopper experience.
Del Monte Foods

04/03/2019 -
Accenture has helped Del Monte Foods gain more visibility into its IT operations, access real-time customer insights to inform decision making and reduce IT spending costs by up to 35 percent.

07/20/2018 -
New features are designed to give packaged goods companies rapid feedback and optimization based on AI and experimentation.

09/05/2018 -
The supermarket company will operate an innovation lab within the University of Cincinnati to nurture future talent and tech.

02/01/2019 -
Walgreens supported the launch of Procter & Gamble’s Gillette SkinGuard razors with a variety of activity in January. The product addresses the problem of shaving irritation through an entirely new design philosophy, according to P&G.
Catalina buyR3science

01/11/2019 -
Catalina has launched an attribution solution that provides CPG marketers with a granular, real-time view of national campaign performance in stores at the UPC level.

10/15/2018 -
Download the 2019 Shopper Marketing Rate Card.

08/31/2018 -
Leveraging some truly incredible print technology from UK-based Novalia, Pizza Hut has introduced a playable DJ pizza box called Pizza Hut DJ Decks.
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