Nearly 47.3 million homes have already made artificial intelligence (AI) units a part of the family. Researchers project that by 2022, over 50% of U.S. households will have one, and 5 billion AI assistants will be installed on smartphones worldwide.
Technology-enabled customer-centricity and innovation are driving a new kind of growth in the CPG industry. This eBook explores four opportunities to help drive growth by connecting with consumers through experiences that increase loyalty and provide insight into changing needs.
Phillip Cleveland doesn’t consider himself a wine connoisseur. What attracted him to E. & J. Gallo Winery instead was a shopper marketing role that would be a new venture in his career path, as well as the opportunity to become part of a team where everything is rooted in insights.