Search

Press enter to search
Close search
Open Menu
Press enter to search

08/17/2018 -
Matt Dubow has always had a passion for debate, and the skills he acquired early on help him every day in his work. It’s all about the story, he says. “We need to influence our customers, and create a relationship and foundation with them.

12/13/2018 -
The 2019 Guide to Digital Shopper Marketing Providers features in-depth profiles from 8 leading companies.

09/11/2018 -
Walgreens thrust "cosmetics, nails & accessories" into the spotlight in recent weeks, dangling a "buy 2, get 3rd free" offer valid Aug. 26 through Sept. 22.

10/09/2018 -
Whole Foods Market is promoting a wide variety of seasonal flavors and occasions with a "This fall, let's fall hard" campaign.​​​​​​​

03/21/2019 -
Each year since 1994, the editors of the Path to Purchase Institute have selected three industry leaders for induction into the Hall of Fame.

10/02/2018 -
The interactive digital platform helps farmers advance stewardship goals while aiding food companies in measuring their sustainability progress.

11/27/2018 -
Just how safe is it to drink tap water? That is the question posed by Primo Water in its Seedy Joints marketing campaign, which asks consumers to consider their options when it comes to procuring drinking water.
2019 Guide to E-Commerce Companies image

11/13/2018 -
The 2019 Guide to E-Commerce Companies features in-depth profiles from six leading companies.

01/03/2019 -
CVS/pharmacy took much of its holiday efforts online this year, expanding its reach by tapping social influencers and creating holiday-themed how-to videos, to name a few.

10/15/2018 -
Download the 2019 Shopper Marketing Rate Card.
Virtual store testing

06/27/2018 -
Virtual reality technology can help consumer goods companies improve the packaging value chain in multiple ways. Here's are five.

07/02/2018 -
Highlights from the agenda of the 15th annual Consumer Goods Sales & Marketing Summit

09/14/2018 -
Despite a vast array of methodologies and a wide variety of job titles, this elite group of nearly 200 marketers shares the common goal of understanding what motivates shoppers so their CPG brands and retailers can deliver better solutions more efficiently.
Tom Ward image

11/13/2018 -
Our report recognizes more than 250 brand and retail executives who are making notable contributions in the area of e-commerce.

07/17/2018 -
Our 10th annual report spotlights more than 300 marketing professionals who are leading shopper marketing efforts at some of the most beloved CPG companies and leading retailers.
Jay Evans The Marketing Arm

03/19/2019 -
Our eighth annual report recognizes more than 200 dedicated, passionate agency executives whose creative, intelligent work is not only helping brand and retailer clients achieve success but pushing the discipline of shopper marketing to new heights.
Christine Nessen of Office Depot

06/01/2019 -
Our seventh annual report recognizes more than 130 brand & retail executives who are making notable contributions in digital marketing.

01/16/2019 -
More than 100 consumer product manufacturer and retail executives are represented in this year’s list of noteworthy merchandising professionals, all of whom develop in-store solutions that stand up to the challenges of today’s dynamic retail environment.

05/01/2019 -
A pat on the back to 24 upstarts making unique marks on the evolving retail marketplace.