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12/11/2018 -
An AR-fueled app provides children with an ongoing variety of interactive and experiential play experiences and scenarios related to the brand’s physical products.

04/23/2020 -
The 10th annual Global RepTrak ranks companies on how they’re perceived across seven factors. See which brand landed the No. 1 spot.

01/15/2019 -
To reach consumers, marketers must now develop personalized experiences that are assisted, interactive, immersive, and immediate.
Trax

06/24/2019 -
Trax, a Singapore-based provider of computer vision and analytics solutions for retail, acquired U.S. shopping rewards app Shopkick.

01/29/2020 -
It will take smart bets and consistency for brands to earn their consumers’ business and keep them coming back for more.