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12/11/2018 -
An AR-fueled app provides children with an ongoing variety of interactive and experiential play experiences and scenarios related to the brand’s physical products.

10/19/2017 -
To support the latest “Batman” movie from Warner Bros. and The Lego Group, they created a two-sided version of Batman as the largest Lego you’ve ever seen. This 3-D corrugated wonder owes the store associates credit for doing a fantastic job assembling a complicated unit.

02/28/2019 -
Target tied in to the Feb. 8 theatrical release of Warner Bros. Entertainment's The Lego Movie 2: The Second Part by stocking exclusive licensed merchandise and staging an in-store scavenger hunt.

11/28/2017 -
Target and Lego Group teamed to stage an in-store Star Wars: The Last Jedi scavenger hunt ahead of the Walt Disney Co. film’s Dec. 15 theatrical release.

07/16/2018 -
Target is celebrating the 20th anniversary of the release of J.K. Rowling’s first Harry Potter novel by stocking seven licensed sets from Lego Group's flagship brand a month before other retailers.

01/19/2018 -
Target's 2017 holiday marketing campaign shined a spotlight on exclusive partnerships with Lego Group and Fixer Upper stars Chip and Joanna Gaines.

06/24/2019 -
Target is tying in to the excitement surrounding the June 21 theatrical release of Walt Disney Co.'s Toy Story 4 by stocking exclusive licensed merchandise, staging an in-store scavenger hunt, and running a promotion incentivizing Mattel toy purchases.

06/25/2018 -
Walmart is tying in to Universal Studios' June 22 theatrical release of Jurassic World: Fallen Kingdom in several ways.

09/18/2018 -
Target is tying in to the excitement surrounding Microsoft's Sept. 29 virtual fan convention for Minecraft by stocking official merchandise from the video game.

01/15/2018 -
Target is kicking off the new year by teaming with Funko to debut an exclusive figurine from the manufacturer every Friday in January and February on target.com.

01/15/2019 -
To reach consumers, marketers must now develop personalized experiences that are assisted, interactive, immersive, and immediate.

06/19/2018 -
Target is tying in to the June 22 theatrical release of Universal Pictures' Jurassic World: Fallen Kingdom by stocking exclusive licensed merchandise from Mattel, Funko and Kraft Heinz Co.'s Jell-O. 

06/11/2018 -
Edgewell Personal Care brought an exclusive sweepstakes and instant-win game to Walgreens for the second straight year, once again dangling a grand-prize trip for four to Universal Orlando Resort in Orlando, FL.

06/01/2018 -
Target tied in to the May 25 theatrical release of Walt Disney Co.'s Solo: A Star Wars Story by stocking exclusive toys from Funko.
Trax

06/24/2019 -
Trax, a Singapore-based provider of computer vision and analytics solutions for retail, acquired U.S. shopping rewards app Shopkick.

10/19/2017 -
Activity supporting the December release of ‘Star Wars: The Last Jedi’ kicked off Sept. 1.

03/30/2018 -
Each year, Shop! recognizes and honors retail displays that raise the bar and set merchandising and design precedents through its Outstanding Merchandising Achievement (OMA) Awards competition.

07/27/2018 -
​​​​​​​Dinosaurs ruled the world of retail this summer as the June 22 theatrical release of Universal Studios’ “Jurassic World: Fallen Kingdom” inspired a variety of promotions across retail channels.

09/19/2017 -
BRAND MARKETERS GlaxoSmithKline, Philadelphia Former Walmart chief information officer Karenann Terrell was named GlaxoSmithKline chief digital and technology officer. She is responsible for developing GSK’s digital, data and analytics strategy.

02/01/2018 -
The CGT community’s preferred providers of solutions for supply chain execution including warehouse management, transportation management and load optimization.
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